The closed down -10.45 (-0.08%) at 13,165.19.
There were 16 Dow winners today, led by the likes of CSCO (+3.15%), CAT, HD, AA, BAC and MSFT.
Losers, 14 of them, were led by AXP -2.49%), DIS, JPM, WMT, UTX, T and MCD.
In after-hours trade gainers include NVDA (+4.35%), CFN, JWN, CNX and BRCM while losers include MNST (-4.79%), YHOO, KMI, CHK and FTR.
CVX is the only Dow stock making a 52 week high today, closing at 112.63, up +0.44%.
The number of first-time U.S. unemployment claims fell 6,000 to 361,000 last week, the government said. Analysts were expecting 375,000 claims.
The U.S. trade deficit narrowed to $42.9 billion in June, from $48 billion the prior month. Analysts were expecting to hold at $47.5 billion.
Wholesale inventories unexpectedly declined 0.2% in June. Economists were expecting a 0.3% increase.
Cisco (CSCO) shares rose after Piper Jaffray analyst Troy Jensen raised his rating on the stock to Overweight from Neutral, and boosted his price target to $22 from $20. Cisco is slated to report fourth-quarter results next week (8/15/12) after the close.
The dollar was up against the euro, British pound and Japanese yen.
Oil for September delivery added 1 cent to $93.36 a barrel.
Gold futures for December delivery was up $4.20 to $1,620.20 an ounce.
The price on the benchmark 10-year U.S. Treasury fell, pushing the yield up to 1.69% from 1.64% late Wednesday.